Nudging towards Health

Autori:: František Ochrana, Radek Kovács
Vydal:: Karolinum

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Behavioral economics sees 'nudges' as ways to encourage people to re-evaluate their priorities in such a way that they voluntarily change their behavior, leading to personal and social... Viac

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Popis

Behavioral economics sees 'nudges' as ways to encourage people to re-evaluate their priorities in such a way that they voluntarily change their behavior, leading to personal and social benefits.

This book examines nudging as a tool for influencing human behavior in health policy.

The authors investigate the contemporary scientific discourse on nudging and enrich it with an ontological, epistemological and praxeological analysis of human behavior. On the basis of detailed analyses of the literature and a systemic review, nudging tools are defined in the paradigm of prospect theory. In addition to the theoretical contribution, the book also examines and offers suggestions on the practice of health policy regarding obesity, malnutrition, and especially type 2 diabetes mellitus.

Detaily

Autori	František Ochrana, Radek Kovács
Vydavateľ	Karolinum
Vydané	2023
Počet strán	160
Formát	PDF
Veľkosť	PDF (956 kiB)
ISBN	978-80-246-5503-1
Jazyk	Angličtina

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